A Public Relations Firm Serving Up Lifestyle Stories, Specializing in Travel, Food & Drink, Culture, Sports Recreation, and Business in Michigan

“The Grand Bay P.R. team is extremely credible within the media world, leveraging relationships not only in the state but regionally and nationally as well.”

– Mike Busley, Co-Founder
Grand Traverse Pie Company

Grand Bay Promotions logo

I have had the pleasure of working with Susan and Grand Bay Promotions for over 30 years. Susan’s team is excellent at public relations, marketing, business strategy and most importantly—understanding the big picture of their clients’ business . The Grand Bay team is very connected with media both in state and out of state and they always welcome Susan and Charlie with open arms. They understand how both PR and marketing fit into the big picture.

Barry Owens, General Manager Treetops Resort 

Hard Working, Insightful

“I’ve learned more about Michigan and its events from Susan than anyone I know, and my friends in print media agree. She knows just what we need when we need it, and more importantly, how we need it. Our west Michigan radio listeners would be far less up to date or excited about traveling to Michigan events without the hard work and insight provided by Susan and her Client Relations Director, Charlie Olson.”

Shelley Irwin,
WGVU Morning Show Host/Producer

Unparalleled, Extremely Credible

“Susan and Charlie, and their team at Grand Bay Promotions’ relationship with media across the state is unparalleled, their positivity has generated an incredible network of media that is more than willing to promote our product. Susan and her team are extremely credible within the media world, leveraging relationships not only in the state but regionally and nationally as well.”

Mike Busley,
Grand Traverse Pie Company

Celebrating Michigan Small Business Awards with our clients through the years including Grand Traverse Pie Company, Mawby Sparkling Wines, Grocer’s Daughter Chocolate, and Iron Fish Distillery.

Over 30 years of experience in sharing stories with Media and Influencers nearby, regionally, and Nationally

  • TVC Cherry Capital Airport
  • National Cherry Festival
  • Traverse City Tourism & Discover Northern Michigan Cooperative marketing campaigns
  • Gaylord Tourism Bureau – Dedicated to All Outdoors
  • Great Lakes Winter Trails Council – A Pure Michigan Partner Campaign
  • Treetops Resort – Michigan’s Most Spectacular Resort
  • Ferris State University
  • Iron Fish Distillery – Midwest’s Only Farm Distillery
  • Mawby Sparkling Wines & Tasting Room
  • Grand Traverse Pie Company
  • Grocer’s Daughter Chocolate
  • Fustini’s Oils & Vinegars
  • Original Murdick’s Fudge on Mackinac Island

  • The Mackinac House Boutique Hotel, Chippewa Hotel, Lilac Tree Suites, and the Iconic Pink Pony

  • Wawashkamo Golf Club on Mackinac Island

  • Iceman Commeth Challenge – Largest One Day Mtn. Bike Race

  • National Writers Series founded by NY Times Best Selling Author Doug Stanton

Grand Bay Promotions enjoys promoting regions indicative to well-being through the outdoors, recreation, culture, and great food!

Grand Bay Promotions

Susan Olson

Susan Wilcox Olson

Susan offers 30 years of experience in the fields of event and promotional management. Her experience comes with a long list of clients dedicated to ‘Good Living!’ Susan has worked with innumerable clients that are notorious in the state of Michigan. Like many in the travel and lifestyle industry, Susan enjoys promoting regions indicative to well-being through the outdoors, recreation, culture, and great food! 

SusanWilcoxOlson@GrandBayPromotions.com

(231) 590-5930

Charlie Olson

Charlie Olson

Charlie has over six years of experience in public relations, marketing, social
media strategy, and event promotion. Charlie has worked with
a wide range of clients in the business, athletic, tourism, food/beverage, and education sectors, specializing in national outreach and media relations. Charlie has a Masters of Communication from
Western Michigan University, specializing in public relations.

CharlieOlson@GrandBayPromotions.com

(231) 590-1759

Grand Bay Promotions

National Attention

Our food and travel clients have received national attention from the likes of ABC TV’s Good Morning America and NBC’s Today Show, The Oprah Show and O Magazine, Every Day with Rachel Ray, Travel & Leisure Magazine, National Geographic Traveler Magazine to WGN TV and Radio channel, CNN, Chicago Tribune, Sun Times, New York Times, Washington Post, and hundreds of other sources on-line, in print, and presented electronically through radio and television.

Susan Olson on Today Show

Entrepreneurial Spirit

Susan Olson

As a native of Michigan, Susan returned to the area 34 years ago after living and working in the Southwest region of the United States. Susan holds a B.B.A in Marketing Management and an Associate’s Degree in Merchandising Management, both from Northwood University, a private university dedicated to business education. With her entrepreneurial spirit fostered in the private university, she developed a business niche for herself in Michigan. Serving as Director of Marketing for an area all-seasons resort, she began to hone her abilities in special event management and marketing. In 1988, Susan was hired by the National Cherry Festival to develop a marketing strategy that included sponsorship and media coordination.

 Grand Bay Promotions, LLC & Public Relations Services is a Media Strategies firm owned and operated by Susan Wilcox Olson of Suttons Bay, Michigan and Directed by Client Relations Director Charlie Olson of Traverse City, Michigan.